GivePanel CEO Nick Burne joined Katrina Van Huss and Kate Bullard from Turnkey P2P to discuss how charities can use the knowledge in the Facebook Benchmarks report to drive more funds and more supporters towards accomplishing their mission. If you want to motivate people on Facebook, you need to understand what makes them tick.
Nick, Katrina and Kate combined their shared knowledge of digital fundraising and empowering human potential throughout the fundraising cycle to show you how you can get more from your social fundraising efforts.
The main focus was to discuss How charities can turn their knowledge gained from GivePanel’s Facebook Fundraising Benchmark Report into encouraging more fundraisers and supporters to help achieve their end goal.
If you want to motivate people on Facebook, you need to understand what makes them tick. Nick, Katrina and Kate combined their shared knowledge of Digital Fundraising and empowering human potential throughout the fundraising cycle, revealing to listeners how you can get more from your social fundraising efforts.
Alongside being the CEO of GivePanel, Nick helped pioneer the hugely successful Facebook group challenges model. He still regularly advises a group of over 60+ charities in social fundraising strategy through the GivePanel Academy and has built the first Custom Facebook Fundraisers (previously known as 1-Click Fundraisers) experience on Facebook.
Prior to doubling down on Facebook fundraising, Nick’s work in Digital Fundraising helped raise $1B+ for brands such as UNICEF, Movember and Greenpeace.
Turnkey CEO Katrina VanHuss, literally wrote the book on motivating fundraisers. Her 2017 book, Dollar Dash: The Behavioral Economics of Peer-to-Peer Fundraising, lays out the psychology behind some of the non-profit industry’s greatest P2P success stories.