Facebook Fundraising Benchmarks Report 2020

What's Inside:

This report published in March 2021 takes an in depth look at Facebook fundraisers from 157 GivePanel charities across the USA, UK and Ireland.

We explore the different types fundraising & donations that happened on Facebook across 2019 and 2020.

Some of the things we learn include: 

  • How to encourage greater returns from your birthday fundraisers 
  • How to acquire events fundraisers directly on Facebook
  • How to support your In-memory and tribute fundraisers on Facebook
  • What’s going on with donate button posts
  • What trends we’re seeing across country borders

You'll also see..

  • The rise of Virtual Challenges –  How online challenges have played an increasingly important role in fundraising!
  • How charities are achieving 70% year on year growth in Facebook fundraising!
  • And the effect of stewardship journeys in increasing the amount fundraised!

Plus so much more.

THINK Consulting Solutions have undertaken this analysis and prepared this report on behalf of GivePanel.

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