A good understanding of metrics and KPIs will allow you to evaluate your campaigns while they happen, giving you both the short-term opportunity to improve results, and longer-term intelligence that you can apply to future campaigns.
The standard acquisition strategy is for Facebook Lead Ads to recruit as many people as possible, as cheaply as possible. But are nonprofits sacrificing quality for quantity by focusing too much on the lowest cost per lead – and what’s the alternative?
Data from online donations shows that fundraising spikes during the holiday season, with people giving right up to Christmas Day. Get our top tips for making your Facebook Ads fly this holiday season.
You may have heard that nonprofits are getting some really cool “power-ups” to the way Facebook Ads work with Facebook Donate. Here’s how Facebook describes it: “Nonprofit organizations who are onboarded to the Facebook Fundraising tools now have the option to bring
Nonprofits are getting some really cool “power ups” to the way Facebook Ads work with Facebook Donate. Find out what they are!
Wouldn’t it be awesome if you could send people directly to set up a Facebook fundraiser for your nonprofit? Guess what…. You can! And here’s how…
Adrian O’Flynn, Creative Director at Get Your Stories Straight, shares how your charity can easily raise €1,000 on Facebook for just €100 investment.
For many of our GivePanel customers, Birthday fundraisers are generating over 90% of their income from Facebook.
So an obvious question to ask from the get-go is:
“How do I get more people to set up a Birthday Fundraiser for us?”
Sands is the stillbirth and neonatal death charity. They operate throughout the UK and support anyone who has been affected by
the death of a baby, working to improve the care bereaved parents receive.
So, you want to put some more juice behind Facebook Donate with paid ads?
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