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Resources, expert advice and best practice to unlock the power of social fundraising for your nonprofit.


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    PayPal Giving Fund partnership for Meta Charitable Giving Tools: a nonprofit guide
    As of October 31, 2023, Meta will partner exclusively with PayPal Giving Fund (PPGF) to support donations benefiting nonprofits in the US, UK, Canada and Australia, and will no longer process donation...
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    Meta Pixels for Facebook Fundraising: everything you need to know
    One of the reasons why social media advertising is so awesome (in our humble opinion) is the ease, convenience and capability of tracking, testing and optimizing Ads for a range of audiences and use c...
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    Facebook Business Manager Best Practice: How to stay compliant when running Facebook fundraising campaigns
    Facebook's Giving Tools offer remarkable benefits to nonprofits worldwide, but navigating the realm of Facebook Business Manager Compliance can sometimes present its own challenges. These challenges, ...
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    5 hacks to understand your supporters better
    Picture this: your fundraising efforts hit the mark every time, each campaign you produce resonates with your audience, and supporters are hyper-engaged because they feel like they’re a part of your m...
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    Real connections, real impact: event calling for Facebook Challenges
    When it comes to activating and stewarding supporters for virtual fundraising events such as Facebook Challenges, the humble telephone has more often than not been overshadowed by digital communicatio...
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    How to make an impact with Meta Reels as a nonprofit brand
    Okay, so your social media headspace might be a little bit preoccupied right now wondering whether or not Threads is the next platform your organization should be investing your precious content time ...
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    AI for fundraising teams – how to get started
    In today's digital age, the use of AI (Artificial Intelligence) in our daily working lives is increasing across many industries, and the fundraising sector is no exception. Whilst some may view AI wit...
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    5 ways to involve volunteers in your Facebook fundraising strategy
    Volunteers are a fundamental part of any nonprofit, bringing with them diverse skill sets and the ability to boost visibility, scale projects and contribute fresh perspectives. But, finding opportunit...
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    New GivePanel Feature: Segmented Email Journeys for Facebook Challenges
    Ready to discover GivePanel’s latest feature? Segmented Email Journeys for Facebook Challenges leverages the power of personalized email, taking supporter engagement to dizzying new heights and allowi...
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    5 simple ways to make your fundraising events more sustainable
    Nonprofits around the world are under increasing pressure to be at the forefront of change to tackle the climate crisis and set meaningful targets for reducing their carbon footprint. The Chartered In...
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    How to come up with your next (winning) Facebook Challenge idea
    Virtual fundraising events on Facebook have been incredibly successful in engaging supporters and raising funds for nonprofit organizations all over the world in recent years. However, with the consta...
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    7 ways to keep your Facebook Challenge Group engaged all month
    Did you know that the volume of group engagement during a Facebook Challenge has a direct and positive correlation with income raised? The incredible team at Alderson Fundraising, the experts in Faceb...
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